Is marketing an investment or expense for your practice?
Today’s video is on the thought process behind why marketing is an INVESTMENT vs an EXPENSE. We are certainly in uncertain times but one thing is for certain – we all need patients (new and reactivated) in our practice. Will you take advantage of the opportunity to grow while everyone else contracts? So… if you […]
4 Pillars To A Successful Healthcare Practice
Do you have a successful practice? I think the term “success” is too broad because what success means to me may not mean the same to you. Most will say it’s how profitable the practice is which I think that’s a pretty good KPI. Others will say it’s how many patients you have in the […]
Competition: Should You Dominate Them Or Connect With Them?
Competition: Should You Dominate Them Or Connect With Them? The truth – it’s both! Too often in the world of private practice healthcare, we are worried about our competition. Hey, I talk about it all the time as far as how and why you need to dominate them in areas like; Google Review and Patient […]
Stop Losing New Patients To Competitors – Implement A Missed Call Text Back System
How often have you been busy with patients in a private room or back in the gym and your staff has both hands full and on the phone with an insurance company and then the phone rings? It rings and rings and rings and NO one gets to it. OUCH! What if that was a […]
Gratitude and How To Use It To Grow Your Practice
Many will look at this title and not even consider giving it a look and that is unfortunate as I’m sure that person is the first to complain about how practice is going versus being grateful for what you have. If you could look into the books of many other practice owners in your community […]
5 Ways To Transform Your Website into a New Patient Conversion Machine
In today’s video, we are going to talk about converting website visitors into new patients. Well, the truth is they first have to become prospects and I hope you are doing some form of marketing to drive people to your content and specifically in this case to your website. Now, we have heard that […]
Are You Stuck In The Gray Area Of Practice Growth?
Too many healthcare providers are STUCK at a certain financial ceiling in their practice. Are you stuck at $5K or $10K or $20K per month in collections? Do you know why…. I’m going to get woo-woo in this video and talk about Limiting Beliefs in practice and how it can affect multiple levels of success […]
3 Simple Ways To Use Chat GPT In Your Chiropractic Practice
Not sure what rock you’ve been living under but Chat GPT is definitely making waves in the marketing world. So in today’s video, I thought I’d share 3 simple ways in which you can use it to help market your practice with content marketing. I will say this… I am not 100% sold on Chat […]
Leadership in Healthcare Practices – it’s time to step up!
Uncertain Times Need Great Leaders: Are You Ready? How confident are you in the future of our economy? How confident are you in the future of your practice? This is what I know to be 100% certain – during uncertain times LEADERS are the ones who RISE UP! From a marketing perspective – leaders do […]
How to use Google Business Profile Chat to get more new patients
Is your Google Business Chat set up for your practice? It is a very simple yet powerful way for prospective patients to start a conversation with you. Do you know how many new patients you are missing out on by not having your Google Business Profile chat turned on? The honest answer is…. not sure, […]
The cost of not answering your incoming calls
How often in your office does a call go unanswered ☎️? Let’s just say that it is 1x/day and if you put in 5 days a week on average that means 25 missed calls. You may not think that is a big deal until you put it under the statistical microscope. Well, you are […]
4 Easy Steps to get more new patients by asking for reviews
Want more new patients – ask for more reviews.! I go over a simple 4-step framework and I mean a SIMPLE process that will generate more referrals into your practice.