11 Benefits Worth Considering Investing More in Content Marketing
Whatever the size of your practice, you’re certainly curious to learn how to boost appointments. In fact, in order to stay relevant, even locally focused enterprises must expand. Additionally, those marketing initiatives are becoming more digital. You should meet people where they are, as the expression goes. This was unavoidable given the popular nature of […]
Social Media Marketing 101 for Healthcare Practices
Social media is a great marketing tool, and with the right approach, your practice can gain a lot of great exposure. But it will be hard to get all of the advantages when you first start off because you probably won’t have the following that those bigger practices already do. That’s why social media marketing […]
7 Ways to Prepare Your Practice for Inflation
Inflation is a significant issue and it’s only getting worse. It’s a hidden tax that eats into your profits and savings, and can even drive patients away. Inflation is the gradual increase in the price of services. To put it another way, the same doctor consultation that cost $50 last year will cost you more […]
5 Post-COVID Ways to Attract New Patients for Your Practice
There is no question that the COVID-19 pandemic has changed most practices. Since most people are cutting back on spending, it’s important to improve your clinic’s marketing strategies as soon as possible. Here are five things you can do to get more patients and adapt to the new normal. Establish Your Practice as an […]
10 Tips to Write Compelling Marketing Emails
Are you dissatisfied with the outcomes of your most recent email marketing campaign? Perhaps your offer and price didn’t resonate with your audience? Or maybe the wording in your message failed to entice your subscribers to part with their money. Here are 10 Tips to make your next marketing email more compelling: Keep […]
How To Promote Your Practice Locally to Attract More New Patients
Whether you are a new or established practice, marketing can help you move from obscurity to well-known, liked, and trusted in your community! Not sure where to start and want to improve your top-line revenue with marketing? We’ve got you! Whether you have a clinic or offer services, you have to let people know you […]
Here’s How To Confidently Show Up For Your Practice on Video and Attract New Patients
If you’re considering incorporating video in your marketing, here’s how you can feel more confident showing up on camera and delivering value to your audience. The human element in video is part of what sets it apart as such a strong marketing tool. Fear of the Equipment or Tech Stack Uncertainty leads to fear […]
60 Social Media Questions to Increase Engagement
Social Media Engagement can be a big deal as it relates to growth! But it can be tough to increase engagement. Not sure what your engagements entail? Engagements are the likes, comments, and shares that we enjoy seeing. One question that many practitioners have is if all social media posts should be about their clinic. […]
120 Amazing Social Media Content Ideas Your Audience Will Love
If you’re a healthcare business owner, you know just how crucial it is to build a strong presence online. And the most vital part is to find unique Social Media content ideas that will attract your ideal audience. So the smartest thing you can do is focus on creating posts that your patients and prospects […]
Reduce Your Unsubscribe Rate With These 6 Steps
Wouldn’t it be great if nobody ever unsubscribed from your list? It’s easy to fantasize about a world where every subscriber is a paying patient and everybody loves you and your practice forever. Unsubscribes are a part of life in the world of email marketing but if you want to change that here are some […]
Facebook Ad Objectives…Which Is Right For Your Practice?
Most practices should advertise on Facebook, if you do it right, it can help your healthcare business to grow month after month. The issue is that while Facebook ads are effective, a lot of private practice owners don’t know which objectives to choose for their ads. With that in mind, here’s a rundown of Facebook […]
7 Ways to Use Content Marketing to Grow Your Practice
Content will continue to reign supreme in 2022. What does this mean for you and your practice, though? It suggests you haven’t yet included content marketing in your marketing mix; to stay competitive, you’ll need to start applying effective content marketing methods. One of the most successful ways to reach new prospects and patients and […]