How Much is Your Patients’ Lifetime Value (LTV)?

How Much is Your Patients' Lifetime Value (LTV)?

Did you know that it costs more to attract a new patient than it does to retain an existing one – but how much can you really afford to spend to attract a new patient? Knowing the lifetime value (LTV) of your patients is the key to creating a workable budget for marketing. That number […]


Big Word – Simple Meaning Take a Look 👀

Metacognition and how it affects your practices bottom line

METACOGNITION…big word, simple meaning! Here is the definition via online dictionary: awareness and understanding of one’s own thought processes. Thinking about what you’re thinking about. A simple concept right? Last week we spoke about The Power Of Your Future.  Well, the truth is your future is dependent upon how you think about yourself and how […]


How to Get the Most Out of your Practice’s Facebook Page


You might already have a Facebook Practice Page. If you don’t, you should – in fact, setting one up should be the very next thing you do after reading this article. Why? Facebook has more than 2 billion active monthly users.  Regardless of where your practice is located or what you sell, the chances are […]


The Power Of Your Future

The Power Of Your Future | Practice Insiders Edge

The Power Of Your Future On another morning walk I was listening to a Podcast that had Bishop TD Jakes and he said something VERY INTERESTING….. Most people want a table – but you have to understand it comes from the tree! I think this is really about two things: 1. Delayed Gratification – we […]


6 Steps To Prevent Your Website From Being Hacked

6 Steps To Prevent Your Website From Being Hacked

6 Steps To Prevent Your Website From Being Hacked Have you ever been hacked, your website that is? If you have not that it is critical that you watch THIS VIDEO on the 6 Steps To Prevent Your Website From Being Hacked! We talked last week about the importance of doing a Practice Marketing Audit, […]


How To Run a Practice Marketing Audit

Practice Marketing Audit | Practice Insiders Edge

How To Run a Practice Marketing Audit Marketing…. Shmarketing – I do enough of it! Really….. Are you sure?! Have you ever done a marketing audit on your practice? So if you want to see how you can take a walkthrough of your current marketing and where you may stack up make sure to watch […]


Need a Conversation Starter for Your Practices Content?

5 Conversation Starters for your practices content

Need a Conversation Starter for Content for your practice? Today I wanted to talk with you…. yes I want to have a conversation with you about conversations! 🗣 And… sorry but it’s just me going solo again – I know you miss Terri (me too)! When you ask questions…. Most people like to give answers! […]


The 3 D’s To Success For Your Practice

The 3 Ds To Success In Your Practice

The 3 D’s To Success For Your Practice This week I’m sharing a video that I shot on Saturday April 10th, 2021 after taking a morning walk. In Illinois we had a bad few days of weather but I’ve got to get my walk in regardless. Movement is critical for me to have a good […]


7 Hacks to Help Your Practice Grow


Wouldn’t it be great to find some simple tricks that would help you leap ahead of your competitors and see your practice soar to new heights? Well, I’ve got good news for you. I’ve been thinking a lot lately about growth hacks – little tricks you can use to fast-track your growth and increase your […]


10 Actionable Local Marketing Ideas You Can Deploy Right Now for Measurable Results


You already know that local marketing is the name of the game if you want to grow your practice. The challenge is choosing practical local marketing tactics that can help you without breaking the bank. I hear you. So, without further ado, here are 10 actionable and affordable local marketing ideas worth considering. #1: Fine-Tune […]


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