How to Get the Most Out of your Practice’s Facebook Page
You might already have a Facebook Practice Page. If you don’t, you should – in fact, setting one up should be the very next thing you do after reading this article. Why? Facebook has more than 2 billion active monthly users. Regardless of where your practice is located or what you sell, the chances are […]
The Power Of Your Future
The Power Of Your Future On another morning walk I was listening to a Podcast that had Bishop TD Jakes and he said something VERY INTERESTING….. Most people want a table – but you have to understand it comes from the tree! I think this is really about two things: 1. Delayed Gratification – we […]
Facebook Ad Objectives…Explained
Most practices should advertise on Facebook. That’s what I believe, and the evidence backs me up. It’s cost-effective and, if you do it right, it can help your practice to grow. But that is easier said than done. While Facebook ads are effective, many health care business owners don’t know which objectives to choose for […]
6 Steps To Prevent Your Website From Being Hacked
6 Steps To Prevent Your Website From Being Hacked Have you ever been hacked, your website that is? If you have not that it is critical that you watch THIS VIDEO on the 6 Steps To Prevent Your Website From Being Hacked! We talked last week about the importance of doing a Practice Marketing Audit, […]
5 Ways to Engage Patients on Instagram to Get Results
Instagram can be an amazing source of traffic and leads. But is it working for you or have you noticed less than favorable results for your marketing efforts? If you’ve noticed this, it’s time to get serious about patient engagement on Instagram. Instagram, like all social media platforms, is constantly changing its algorithms. The latest […]
How To Run a Practice Marketing Audit
How To Run a Practice Marketing Audit Marketing…. Shmarketing – I do enough of it! Really….. Are you sure?! Have you ever done a marketing audit on your practice? So if you want to see how you can take a walkthrough of your current marketing and where you may stack up make sure to watch […]
Getting Back to Basics: Facebook Marketing 101
You’re probably already marketing your practice on Facebook. If you’re not, you should be – but it’s not just a question of having a Facebook page and using it. You’ve got to use it wisely if you want to get great results. It’s not uncommon for healthcare business owners to dive into Facebook marketing without […]
Need a Conversation Starter for Your Practices Content?
Need a Conversation Starter for Content for your practice? Today I wanted to talk with you…. yes I want to have a conversation with you about conversations! 🗣 And… sorry but it’s just me going solo again – I know you miss Terri (me too)! When you ask questions…. Most people like to give answers! […]
Why Every Practice Should Leverage Digital Marketing
Digital marketing isn’t optional. The fact remains, though, that only 84% of practices have a content marketing strategy as of early 2021. 16% don’t. If you’re one of the people who has put off digital marketing or done it haphazardly, it’s time to get serious about it. You may have claimed your Google My Business […]
How to Identify Your Audience and Find YOUR future patients Online
We’ve all had the experience of looking for something and not being able to find it. It’s frustrating and time consuming and can feel like a pointless exercise if we’re forced to keep at it for long. For a healthcare business owner, there’s nothing more frustrating than knowing there’s an audience for your service and […]
The 3 D’s To Success For Your Practice
The 3 D’s To Success For Your Practice This week I’m sharing a video that I shot on Saturday April 10th, 2021 after taking a morning walk. In Illinois we had a bad few days of weather but I’ve got to get my walk in regardless. Movement is critical for me to have a good […]
5 Types of Content Marketing for Your Practice
5 Types of Content Marketing for Your Practice This is to build off of last weeks video on the 4 tips for creating local content to help build your patient base and spread community support. Today, we wanted to share with you 5 different types of content marketing you can employ for your practice: 1. […]