how to close or education prospects into patients

How to Close or Educate Prospects into Patients

Sales & Closing can feel cheesy, scary and is not supposed to be healthcare, right? It seems like you’re a used car sales person. Education and teaching is what a healthcare provider does. That’s what we love to do! Guess what…it’s the same thing! Yes, you need to look at closing in the same frame of reference as educating your patients. 

In today’s video we share insight about the mindset a private practice healthcare business owner should have when it comes to closing patients into care plans.  We need to understand closing and educating your prospects are the same concept.  You must close them (or educate them) on a care plan and the importance of it for their overall health and well being. 

A healthcare private practice business owner has to have a mindset to balance the business side of practice with the compassion side of taking care of patients. Sales and closing of a new patient may sound impersonal however that is simply the business side of practice management which needs to be accounted for to keep your practice successful.

Closing is important to keep the doors open and education is important so that your new patient buys into their care and achieves their goals and attains the best results possible to get them back to doing all they want to do! Let’s review how to keep this all in mind and balanced in this video as this is what is best for the patients overall outcomes.

So… if you are a private practice healthcare business owner and you are looking for some advice on closing versus education your patients in order to convert them from prospects to patients or you are looking to grow and scale your practice – we are here for you! You can do one of two things:
(1) Drop a comment below with the word: CLOSING and we will get back in touch with you
(2) Set yourself up with a Triage Call here:


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