60 Social Media Questions to Increase Engagement


Social Media Engagement can be a big deal as it relates to growth! But it can be tough to increase engagement. Not sure what your engagements entail? 

Engagements are the likes, comments, and shares that we enjoy seeing.

One question that many practitioners have is if all social media posts should be about their clinic.

That is the furthest from the truth. You may discover that your most engaging articles are those that have nothing to do with your healthcare business.

Questions get the most comments and likes out of all the other types of posts I create.

Not only can asking questions help you increase engagement through more likes and comments, but it will also create a conversation with your audience, allowing you to get to know each other better.

So… what are some approaches to getting your audience to respond?

I’ve created some social media post ideas and questions to help start the debate.

Try some out and let us know what you think!

 

  1. What would you do with a million dollars?!
  2. What are your must-read books? Like, right now!
  3. What is your favorite time of the year?
  4. What’s your favorite holiday?
  5. Who is your favorite Disney character and why?
  6. What is your favorite TV show?
  7. What’s your favorite flavor of ice cream?
  8. What is your favorite knock-knock joke?
  9. What is your biggest fear?
  10. What was the last thing you got really excited about?
  11. What is your superpower?
  12. What famous person in history would you love to meet?
  13. What is the best compliment you have ever received?
  14. What’s the one movie you could watch over and over again?
  15. When you were a kid, what did you want to be when you grew up?
  16. What was your favorite cartoon as a kid?
  17. What was your first job?
  18. What was your first car?
  19. You just bought a lifetime supply of whatever you just bought, what was it?
  20. What 3 things are always within reach of your bed?
  21. Who inspires you to be better?
  22. Does technology simplify life or make it more complicated?
  23. What is one thing you strive to teach/show your kids?
  24. What one thing do you look forward to each day?
  25. What is something you think everyone should do at least once in their lives?
  26. You just sell a lifetime supply of whatever you just see, what was it?
  27. What is one thing on your bucket list you want to get ticked off this year?
  28. What is a product that you CAN NOT live without?!
  29. What product are you currently obsessing about?
  30. What playlist are you listening to right now?
  31. What one item in your wardrobe can you not live without?
  32. Would you rather have 5 close friends or 10,000 Facebook friends?
  33. Would you rather have $100,000 in real money or $1,000,000 in Amazon gift cards?
  34. Would you rather be famous or the best friend of someone famous?
  35. Would you rather have free Starbucks for a year or free iTunes music forever?
  36. Would you rather have 100K Facebook followers or 100K Twitter followers?
  37. Would you rather hike a mountain or lay on the beach?
  38. What five things could you not live without?
  39. What three things about the future excite you?
  40. If you had 1 day by yourself what would you do?
  41. What three words best describe you?
  42. Quiet night at home with a book or out on the town with friends?
  43. Snapchat or Instagram stories?
  44. City or country?
  45. Mountains or the beach?
  46. Are you a saver or a spender?
  47. Margaritas frozen or on the rocks?
  48. Wine or beer?
  49. Pepsi or Coke?
  50. Are you a night owl or an early bird?
  51. If you could travel anywhere for free, where would it be and why?
  52. If you could interview one person in your field, who would it be?
  53. If you won the Powerball lottery, how would you spend your winnings?
  54. If you could live anywhere in the world, where would you live?
  55. What one thing do you hope to accomplish this week?
  56. Work-life balance…is it an entrepreneur’s unicorn or not?
  57. How did you create your “work-life balance”?
  58. Are you an introvert or an extrovert, & how do you use it to your advantage?
  59. Who is an entrepreneur that you look up to?
  60. Who do you admire the most, and why?

 

So… if you are a private practice healthcare business owner and you are looking to grow and scale your practice or generate more new patients for the practice – we are here for you!  Drop a comment below if you have questions or if you’d like to set up a call with us go here: https://chat.practiceinsidersedge.com/PIE-Triage-Call


120 Amazing Social Media Content Ideas Your Audience Will Love


If you’re a healthcare business owner, you know just how crucial it is to build a strong presence online.

And the most vital part is to find unique Social Media content ideas that will attract your ideal audience.

So the smartest thing you can do is focus on creating posts that your patients and prospects will love.

But, what actually holds you back?

The time it takes to find great content ideas that you can share on Social Media.

That’s why I want to provide you with 120 amazing social media content ideas that will direct attention to your posts and engage your audience with your brand.

 

Ask Questions: 

  1. Ask for recommendations (books, courses, or something related to healthcare)
  2. Ask questions related to your practice or industry
  3. Ask which topic should you cover in a live video
  4. Ask your audience what should you post next
  5. Ask your audience what their biggest struggle in their health is

 

Days of the Week Post Ideas

  1. Motivational Monday (motivate your audience) – #MotivationMonday
  2. Tip Tuesday (related to your niche or your practice) – #TipTuesday
  3. Create a Wisdom Wednesday post – #WisdomWednesday
  4. Throwback Thursday (photos of a trip or your previous results) – #ThrowbackThursday 
  5. Freebie Friday (give a Freebie) – #FreebieFriday
  6. Saturday Special (talk about something special) –      #SaturdaySpecial
  7. Sunday Funday (share what you did that day) – #SundayFunday

 

Healthcare Business Content for Social Media

  1. Give away Coupon Codes
  2. Talk about a service that’s available
  3. Offer your services
  4. Promote a new service
  5. Talk about the benefits of the service and how it helped you
  6. Promote ‘One Day ONLY’ Flash Discount

 

Share Quotes

  1. Share a funny quote about your niche or practice
  2. Share an Inspirational Quote and tell your audience what you think about that specific quote or how it helped you think about that specific quote or how it helped you through a situation
  3. Share a quote (graphics) – ask your audience what they think about it
  4. Share your favorite quote (graphics or text) and ask your audience to share their favorite quote

 

Social Media Content Ideas for Stories

  1. Share testimonials from your patients
  2. Share someone else’s inspiring stories
  3. Talk about your services and how they help people
  4. Highlight a local business
  5. Make videos about practice events
  6. Share a behind-the-scenes photos or videos
  7. Tell a funny story about something connected to your practice
  8. Tell about your struggles in your practice and how you overcame them (your failures and wins)
  9. Share your story (who you are and what your mission is / passions are)

 

Challenges

  1. Challenge your audience to post every day for 30 days and give them a FREE Social Media Calendar 
  2. Create a challenge about your niche (example: weight loss challenge)
  3. Challenge your audience to write down 3 goals and they have to achieve at least one in a week
  4. If you don’t have any ideas, ask your audience what challenges they want to do next…

 

‘How-To’ Content Ideas

  1. Share a step-by-step how-to tutorial (Example: how to count macros or do bird dogs)
  2. Share a how-to create something specific in your niche
  3. Share a how-to create & write down your health and wellness goals

 

Video Ideas for Social Media

  1. Host an ‘ask-me-anything’ live video
  2. Upload a short video showing behind the scenes & your lifestyle
  3. Interview one of your staff members
  4. Create a video with a couple of tips (from your blog or your Facebook Page), then tell your audience where they can find more tips (share the link)
  5. Host a Giveaway (on Live Video)
  6. Make a Live Video (on your profile, page, group, or stories)
  7. Host a webinar (teach something to help your audience get a win or result)

 

Create Give-Aways and Freebies

  1. Giveaway services to your super-fans
  2. Create Freebies related to a specific topic that your audience struggles with…
  3. Host a BIG Giveaway (create rules: they have to like, comment, and share your post or video)
  4. Giveaway a 15 Minute Nutrition Coaching Call
  5. Make and Give Away. FREE E-Book (lead magnet) in exchange for their email address

 

Mini-Course Ideas for Social Media

  1. Create a 5-Day Mini-Course about a specific topic in your niche or practice
  2. Make an email 7-day mini-course (send one lesson per day over 7 days)
  3. Create a 7-Day Mini-Course in your Facebook Group
  4. Collaborate with another practice who has an ideal audience you could share (this will help grow both of your lists/audiences)
  5. Create a Mini-Course with an ideal patient that shows your audience getting a result (case study)

 

Share Top Tools & Resources

  1. Talk about tools that help you save time and improve your health
  2. Share the best resources that helped you get in better physical condition
  3. Share your favorite apps that you use to get specific results
  4. Talk about the tools that help you create content

 

Life Tips

  1. Talk about your morning routine
  2. Share your top three personal development books
  3. Talk about leaders you look up to
  4. Share a quick time-saving group
  5. Explain how to prepare for the day of the week
  6. Share all the things you do daily
  7. Share your top apps to help keep you organized

 

Polls

  1. Create a Facebook Poll in your Live Video (ask a specific question)
  2. Create a Facebook Poll on your Profile or Page
  3. Create a Poll in your Facebook Stories (Group, Page, Profile)
  4. Create a Poll in Instagram Stories

 

Cross Promotions

  1. Share your Social Media Content to your email list (some will engage on your posts)
  2. Share your Instagram Post on your Facebook Page
  3. Create a similar post and share it on all of the Social Media platforms you’re on (spread them throughout the week)
  4. Use the same photos/graphics on other Social Platforms
  5. Share a Link to your Instagram on your Facebook Page, ask people to follow you, and then follow them back!

 

Mention Your Followers and Fans

  1. Welcome New Followers and Thank them for joining your Group or Page
  2. Shoutout to your Top fan (or top 5 Fans)
  3. Celebrate 1,000 Followers and Thank Them!!
  4. Share a Testimonial from a patient who always comments on your posts and Thank Them
  5. Give Your Followers a Special Gift!
  6. Create a VIP list and each week choose 1 winner and send them a link to your VIP list where they can get at least 1 Freebie 

 

Blog Posts

  1. Share one of your Blog Posts on Social Media
  2. Re-share your older blog posts
  3. Share someone else’s blog post and explain what you learned
  4. Share a guest blog post and explain what you learned

 

Service Posts

  1. Create a video on service demonstration
  2. Answer the most asked questions about your services
  3. Share a sneak peek of your upcoming services

 

Brag A Little…

  1. Create an ‘Ask Me Anything’ post and answer questions…
  2. Share what’s on your bucket list…
  3. Share your vision board…
  4. Share which trip you’re planning next
  5. Talk about what you stand for, your morals
  6. Talk about your favorite destinations
  7. Share why you started working in healthcare business or practice, what attracted you the most, and what you don’t like about it
  8. Talk about who your favorite motivational speaker is and why
  9. Create your ‘Letter to my younger self’ (include a picture of you when you were a baby)

 

Grow Your Email List

  1. Tell people to sign up for your email list
  2. Create a special email list and promote it
  3. The easiest way to grow your email list is to create Freebies and promote the opt-in on Social

 

Engagement Style Posts

  1. Re-Share your old content (Photos, Quotes, and Graphics)
  2. Share some interesting news about your niche or practice
  3. Talk about your favorite things to do(alone or with your family)
  4. Share 5 things about yourself that most people don’t know
  5. Create Fill-In-The-Blanks Posts
  6. Create a ‘Guess The Right Answer’ (something about your practice-create a poll or give them multiple choice answers)
  7. Talk about the events you’ll be hosting
  8. Shoutout to your top patients or followers and thank them!
  9. Share your Favorite Podcasts
  10. Talk about healthcare mistakes and how to fix them…
  11. Share some stats in your industry or niche…
  12. Create Case Studies…
  13. Ask your followers how they found or discovered you…
  14. Share Infographics…
  15. Share fun facts about you! / Talk about your WHY!
  16. Recommend someone else or others your audience should follow
  17. Wish Everyone Happy Holidays
  18. Create a day in the life posts
  19. Post a photo and ask your followers to caption it!
  20. Share a Pet Post (Post Pictures or Videos)

 

So… if you are a private practice healthcare business owner and you are looking to grow and scale your practice or generate more new patients for the practice – we are here for you!  Drop a comment below if you have questions or if you’d like to set up a call with us go here: https://chat.practiceinsidersedge.com/PIE-Triage-Call


7 Types of LinkedIn Posts That Inspire Action


Today we want to help you with your LinkedIn profile to help you get more prospects from it.  Too often healthcare providers ignore this platform but remember, LinkedIn is the Facebook for professionals.  Even more important is that these prospects are known to have an even higher disposable income than Facebook prospects.

 

Learn what types of posts create engagement, their purpose, and posting frequency.

 

  1. The Thought Leadership Post

 

Provide education and new ideas through short tips, extended commentary and videos.

 

Goal / Objective: Build your authority on your topic within your network.

 

Recommended Frequency: Once or Twice Weekly

 

  1. The Curated Post

 

Sharing other people’s content allows you to stay top of mind with your target audience without having to create your own consistently.

 

Goal / Objective: Your goal with this type of post is to stay top of mind with your network while adding value to them.

 

Recommended Frequency: Two times per week

 

  1. The Promote Your Content Post

 

Share blog posts from your website or videos from your YouTube Channel.

 

Goal / Objective: The goal of this post is to drive traffic to the specific content you have created on your website or YouTube.

 

Recommended Frequency: Two-Three Times Weekly or more if you have the content.

 

  1. The Engagement Post

 

Ask questions or request comments on an idea or thought.

 

Goal / Objective: Encourage engagement and conversation with your network.

 

Recommended Frequency: Once a week / less often

 

  1. The Option Post

 

Share an opinion on something, either implicitly inviting others to join the conversation or explicitly asking them to share their opinions.

 

Goal / Objective: Inspire a conversation with your network.

 

Recommended Frequency: Once or Twice Monthly or Less Often

 

  1. The Celebration Post

 

Share your professional wins through insightful storytelling.

 

Goal / Objective: Humanize yourself or your practice while highlighting what you do professionally, allowing people to connect with you emotionally.

 

Recommended Frequency: As appropriate

 

  1. The Current Events Post

 

Share your thoughts on topics trending in the media. Current events are top of mind for many people and prompt conversations around the subject.

 

Goal / Objective: Inspire conversation around newsworthy events.

 

Recommended Frequency: Only when relevant

 

The caveat to any of these suggestions is to proceed within the scope of your standard operating procedures. Some current events might be sensitive in nature and should be considered accordingly.

 

So… if you are a private practice healthcare business owner and you are looking to grow and scale your practice or generate more new patients for the practice – we are here for you!  Drop a comment below if you have questions or if you’d like to set up a call with us go here: https://chat.practiceinsidersedge.com/PIE-Triage-Call