30 Day Social Media Challenge For Your Practice
Let the challenge begin! Can you handle 30 Days of Social Media Posts, Tweets, Pins, Instagram Pics & YouTube Videos? We know you can! It’s always a good idea to publish content. It’s a way of showing up for yourself and your practice for your patients, and future prospects! Today, we’ve got a […]
15 Ways to drive traffic to your Practices Website
Driving traffic to your website is critically important if you are a ‘locally-based service’. It’s particularly important if you are a healthcare business owner. However, when you’re a practice, it can be hard to rank well in the search engines. You’re likely up against the big practices, and their huge advertising spends which makes it […]
How to Craft the PERFECT Email Newsletter (Practice Edition)
Do you finally want to start a newsletter for your practice? [Hint hint…. – YES!] Email newsletters can help boost your bookings dramatically but most practices simply overlook its significance. Email open rates are still very high, making an email newsletter a solid investment – if you do it right. Keep these tips in mind, […]
Create Content For Your Practice That Is Worth Sharing
We all know that content marketing is the name of the game for most practices. Content is king and all that. But how does a practice create enough good content to reach its marketing goals? Read on as we break down simple content ideas that you can use (and reuse) to grow your practice. FAQ […]
8 Ways to Use Instagram for Practice
Instagram is a fantastic promotional platform for practices but sometimes it’s easy to get stuck coming up with content ideas. Here’s a quick list of content ideas for your practice: Show Services A great way to use Instagram is to show off your services. Perhaps it’s a collection of services you offer. Share a photo […]
33 Places You Can Promote Your Practice For Free
When it comes to promoting your practice, it may feel like your only option is to pay the big bucks and start advertising. HOWEVER – we’ve got some great news for you, especially if you’re on a budget. (Like MOST healthcare business owners) There are several options for you to promote your practice, absolutely for […]
Four Steps to Turn Fans into Brand Ambassadors
Did You Know… Highly engaged patients buy 90% more often and 60% more per transaction and that 77% of patients are more likely to get a new service when learning about it from friends and family? In a perfect world, everyone who avails your services would talk about them to everyone they meet. The problem […]
5 Strategies To Keep Your List Engaged After They’ve Subscribed!
Email marketing is still one of the most effective ways to increase brand awareness and engage with your patients. However, it is not enough simply to have an email list and send out an occasional message. You need to find ways to engage the people on your list and keep them interested if you want […]
6 Ways You Can Win With Direct Mail For Your Practice
Direct Mail is not dead! There are so many ways to leverage direct mail to get real results for your practice. There’s no question you might need to allocate a budget for this sort of advertising and marketing. However, there are ways that you can improve the results and ensure you win with […]
How to Handle Patient Complaints About Your Practice
Patient complaints are a reality of running any health care business. While receiving negative feedback can be unpleasant, it is essential for making noticeable improvements to your company and holding onto patients and…. bringing in more new patients too. One way you can mitigate the sting when people take time out of their day […]