Is marketing an investment or expense for your practice?
Today’s video is on the thought process behind why marketing is an INVESTMENT vs an EXPENSE. We are certainly in uncertain times but one thing is for certain – we all need patients (new and reactivated) in our practice. Will you take advantage of the opportunity to grow while everyone else contracts? So… if you […]
4 Pillars To A Successful Healthcare Practice
Do you have a successful practice? I think the term “success” is too broad because what success means to me may not mean the same to you. Most will say it’s how profitable the practice is which I think that’s a pretty good KPI. Others will say it’s how many patients you have in the […]
Stop Losing New Patients To Competitors – Implement A Missed Call Text Back System
How often have you been busy with patients in a private room or back in the gym and your staff has both hands full and on the phone with an insurance company and then the phone rings? It rings and rings and rings and NO one gets to it. OUCH! What if that was a […]
Are You Stuck In The Gray Area Of Practice Growth?
Too many healthcare providers are STUCK at a certain financial ceiling in their practice. Are you stuck at $5K or $10K or $20K per month in collections? Do you know why…. I’m going to get woo-woo in this video and talk about Limiting Beliefs in practice and how it can affect multiple levels of success […]
3 Simple Ways To Use Chat GPT In Your Chiropractic Practice
Not sure what rock you’ve been living under but Chat GPT is definitely making waves in the marketing world. So in today’s video, I thought I’d share 3 simple ways in which you can use it to help market your practice with content marketing. I will say this… I am not 100% sold on Chat […]
Leadership in Healthcare Practices – it’s time to step up!
Uncertain Times Need Great Leaders: Are You Ready? How confident are you in the future of our economy? How confident are you in the future of your practice? This is what I know to be 100% certain – during uncertain times LEADERS are the ones who RISE UP! From a marketing perspective – leaders do […]
The cost of not answering your incoming calls
How often in your office does a call go unanswered ☎️? Let’s just say that it is 1x/day and if you put in 5 days a week on average that means 25 missed calls. You may not think that is a big deal until you put it under the statistical microscope. Well, you are […]
Picking a Niche and How It Will Grow Your Practice
In today’s video, we are going to talk about the importance of picking a niche market to grow your practice. This is the 2nd Part in a 4 Part Series to help you excel in 2023: 1. Weekly Staff Meetings https://youtu.be/FS7tHKYVqq0 2. Picking a Niche https://youtu.be/De5KhWyzxLE 3. Asking for Reviews and Getting More Referrals (Written […]
How and Why Weekly Staff Meetings Will Grow Your Practice
In today’s video, we are going to talk about the importance of weekly staff meetings, and yes it should even be daily meetings if you want to keep yourself and staff more accountable. This is a quote that hits home from Luis Alberto Urrea: “Numbers never lie, after all: they simply tell …” This is […]
How to Win in Practice…. Consistently
In today’s video, we are going to talk about how you can win more consistently in practice – day after day. There is the truth about being consistent and how it can help you win in life (and practice). However, in order to win consistently you must do the right habits and actions consistently. We […]
Habits vs Goals For A Successful Practice in 2023
Well, we are still in week one of 2023 and most people (practice owners) have set their goals for the year as most people do but….. are you setting yourself up correctly to achieve those goals with success habits? That is where most will fail as their goals are typically outside of their comfort zone […]
Why Your Healthcare Practice Should Be Asking For Reviews
Patient feedback is really important, and that’s putting it mildly. Often, just a few well-written phrases in a review can do more to sway consumers’ opinions than a whole website. If your services are rated higher than a similar one by a competitor, but only by a single star (or even a half star), […]