8 Social Media Forget Worthy Myths in 2021
There’s no question that social media marketing is, and will continue to be, important for practice. If we hold this to be true, there are also a lot of social media myths that are annoyingly persistent and believing them can hurt your practice. There are a number of myths that you need to debunk if […]
7 Tips To Attract More New Patients With Social Media Into Your Practice
7 Tips To Attract More New Patients With Social Media Into Your Practice As summer starts there are a few things on peoples minds…. >> Schools Out >> Vacations >> How will I look in my swimsuit >> Next years vacation >> For Healthcare Business Owners – it should be….. >>> Where is my next […]
6 Proven Resources To Grow Your Email List
There’s no denying that email marketing is effective, but it only works if you have a list of qualified and engaged subscribers (prospects) who are eager to read your content. Sounds easy, right? Most practices have email lists that are not attracting new prospects. They are not doing anything to improve their email marketing efforts. […]
How to close (or educate) prospects into patients
How to Close or Educate Prospects into Patients Sales & Closing can feel cheesy, scary and is not supposed to be healthcare, right? It seems like you’re a used car sales person. Education and teaching is what a healthcare provider does. That’s what we love to do! Guess what…it’s the same thing! Yes, you need […]
6 Affordable Marketing Methods for Your Practice
When a practice is pinching pennies, the marketing budget is often the first thing to go. For many healthcare business owners, it’s more important to continue paying employees and to pay utilities than it is to try to attract new patients. However, eliminating your marketing altogether is a mistake that can cost you in the […]
Do you have high expectations for your practice
Do you have high expectations for your practice? This week I’ve got a little car ride video (beep beep) and it’s going to be about expectations. I have expectations in myself, our business, of my son in lacrosse (I talk about it in the video) and of the practitioners we work with and those that […]
How to Spy on Your Competitors’ Facebook Ads
What if I told you that you could be the James Bond of local marketing? How would you like to get the ‘other team’s playbook’? And by ‘other team’ I mean ‘your competitors’! Would you be interested? The truth is, you can really spy and do so legally! What we’re discussing in this post has […]
Big Word – Simple Meaning Take a Look 👀
METACOGNITION…big word, simple meaning! Here is the definition via online dictionary: awareness and understanding of one’s own thought processes. Thinking about what you’re thinking about. A simple concept right? Last week we spoke about The Power Of Your Future. Well, the truth is your future is dependent upon how you think about yourself and how […]
How to Get the Most Out of your Practice’s Facebook Page
You might already have a Facebook Practice Page. If you don’t, you should – in fact, setting one up should be the very next thing you do after reading this article. Why? Facebook has more than 2 billion active monthly users. Regardless of where your practice is located or what you sell, the chances are […]
The Power Of Your Future
The Power Of Your Future On another morning walk I was listening to a Podcast that had Bishop TD Jakes and he said something VERY INTERESTING….. Most people want a table – but you have to understand it comes from the tree! I think this is really about two things: 1. Delayed Gratification – we […]
Facebook Ad Objectives…Explained
Most practices should advertise on Facebook. That’s what I believe, and the evidence backs me up. It’s cost-effective and, if you do it right, it can help your practice to grow. But that is easier said than done. While Facebook ads are effective, many health care business owners don’t know which objectives to choose for […]
6 Steps To Prevent Your Website From Being Hacked
6 Steps To Prevent Your Website From Being Hacked Have you ever been hacked, your website that is? If you have not that it is critical that you watch THIS VIDEO on the 6 Steps To Prevent Your Website From Being Hacked! We talked last week about the importance of doing a Practice Marketing Audit, […]