6 Local Lead Generation Tips For Your Healthcare Business
For healthcare business owners, lead generation (attracting new prospective patients) can be the difference between success and failure. You need repeat patients to stay afloat but you also have to look for new leads online if you want your practice to scale. In the age of technology, it seems that everyone has a computer in […]
A Coach is a Sage to Success In Your Practice
A Coach Is A Sage To Your Success Summer is upon us and as such, you may be in one of these (2) situations…. >> It’s vacation time, census for the practice is slower, so you just tune out & enjoy a break…OR >> It’s busy, the practice’s census has never been higher as it […]
Fresh Social Media Marketing Ideas For Your Practice in 2021
Social media marketing is no longer the new kid on the block. As a healthcare business owner, leveraging social media can be an effective marketing resource. Keeping up with what is working and taking advantage of the latest trends on social platforms can deliver results for your practice! There are still plenty of things […]
8 Social Media Forget Worthy Myths in 2021
There’s no question that social media marketing is, and will continue to be, important for practice. If we hold this to be true, there are also a lot of social media myths that are annoyingly persistent and believing them can hurt your practice. There are a number of myths that you need to debunk if […]
6 Proven Resources To Grow Your Email List
There’s no denying that email marketing is effective, but it only works if you have a list of qualified and engaged subscribers (prospects) who are eager to read your content. Sounds easy, right? Most practices have email lists that are not attracting new prospects. They are not doing anything to improve their email marketing efforts. […]
How to close (or educate) prospects into patients
How to Close or Educate Prospects into Patients Sales & Closing can feel cheesy, scary and is not supposed to be healthcare, right? It seems like you’re a used car sales person. Education and teaching is what a healthcare provider does. That’s what we love to do! Guess what…it’s the same thing! Yes, you need […]
6 Affordable Marketing Methods for Your Practice
When a practice is pinching pennies, the marketing budget is often the first thing to go. For many healthcare business owners, it’s more important to continue paying employees and to pay utilities than it is to try to attract new patients. However, eliminating your marketing altogether is a mistake that can cost you in the […]
Do you have high expectations for your practice
Do you have high expectations for your practice? This week I’ve got a little car ride video (beep beep) and it’s going to be about expectations. I have expectations in myself, our business, of my son in lacrosse (I talk about it in the video) and of the practitioners we work with and those that […]
How to Spy on Your Competitors’ Facebook Ads
What if I told you that you could be the James Bond of local marketing? How would you like to get the ‘other team’s playbook’? And by ‘other team’ I mean ‘your competitors’! Would you be interested? The truth is, you can really spy and do so legally! What we’re discussing in this post has […]
Big Word – Simple Meaning Take a Look 👀
METACOGNITION…big word, simple meaning! Here is the definition via online dictionary: awareness and understanding of one’s own thought processes. Thinking about what you’re thinking about. A simple concept right? Last week we spoke about The Power Of Your Future. Well, the truth is your future is dependent upon how you think about yourself and how […]
How to Get the Most Out of your Practice’s Facebook Page
You might already have a Facebook Practice Page. If you don’t, you should – in fact, setting one up should be the very next thing you do after reading this article. Why? Facebook has more than 2 billion active monthly users. Regardless of where your practice is located or what you sell, the chances are […]
The Power Of Your Future
The Power Of Your Future On another morning walk I was listening to a Podcast that had Bishop TD Jakes and he said something VERY INTERESTING….. Most people want a table – but you have to understand it comes from the tree! I think this is really about two things: 1. Delayed Gratification – we […]