[Video Part 1] 15 ideas to promote your content for New Patients
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15 ideas to promote your content for New Patients Are you creating some great content for your current patients and prospects? We hope your answer was YES! If your answer was NO – we need to talk! OK, let’s just pretend for the purpose of this message you said yes! Now what we want to […]
8 Social Media Forget Worthy Myths in 2021
There’s no question that social media marketing is, and will continue to be, important for practice. If we hold this to be true, there are also a lot of social media myths that are annoyingly persistent and believing them can hurt your practice. There are a number of myths that you need to debunk if […]
7 Tips To Attract More New Patients With Social Media Into Your Practice
7 Tips To Attract More New Patients With Social Media Into Your Practice As summer starts there are a few things on peoples minds…. >> Schools Out >> Vacations >> How will I look in my swimsuit >> Next years vacation >> For Healthcare Business Owners – it should be….. >>> Where is my next […]
6 Proven Resources To Grow Your Email List
There’s no denying that email marketing is effective, but it only works if you have a list of qualified and engaged subscribers (prospects) who are eager to read your content. Sounds easy, right? Most practices have email lists that are not attracting new prospects. They are not doing anything to improve their email marketing efforts. […]
How to close (or educate) prospects into patients
How to Close or Educate Prospects into Patients Sales & Closing can feel cheesy, scary and is not supposed to be healthcare, right? It seems like you’re a used car sales person. Education and teaching is what a healthcare provider does. That’s what we love to do! Guess what…it’s the same thing! Yes, you need […]
6 Affordable Marketing Methods for Your Practice
When a practice is pinching pennies, the marketing budget is often the first thing to go. For many healthcare business owners, it’s more important to continue paying employees and to pay utilities than it is to try to attract new patients. However, eliminating your marketing altogether is a mistake that can cost you in the […]
How to Spy on Your Competitors’ Facebook Ads
What if I told you that you could be the James Bond of local marketing? How would you like to get the ‘other team’s playbook’? And by ‘other team’ I mean ‘your competitors’! Would you be interested? The truth is, you can really spy and do so legally! What we’re discussing in this post has […]
How to Get the Most Out of your Practice’s Facebook Page
You might already have a Facebook Practice Page. If you don’t, you should – in fact, setting one up should be the very next thing you do after reading this article. Why? Facebook has more than 2 billion active monthly users. Regardless of where your practice is located or what you sell, the chances are […]
Facebook Ad Objectives…Explained
Most practices should advertise on Facebook. That’s what I believe, and the evidence backs me up. It’s cost-effective and, if you do it right, it can help your practice to grow. But that is easier said than done. While Facebook ads are effective, many health care business owners don’t know which objectives to choose for […]
5 Ways to Engage Patients on Instagram to Get Results
Instagram can be an amazing source of traffic and leads. But is it working for you or have you noticed less than favorable results for your marketing efforts? If you’ve noticed this, it’s time to get serious about patient engagement on Instagram. Instagram, like all social media platforms, is constantly changing its algorithms. The latest […]
How To Run a Practice Marketing Audit
How To Run a Practice Marketing Audit Marketing…. Shmarketing – I do enough of it! Really….. Are you sure?! Have you ever done a marketing audit on your practice? So if you want to see how you can take a walkthrough of your current marketing and where you may stack up make sure to watch […]
Getting Back to Basics: Facebook Marketing 101
You’re probably already marketing your practice on Facebook. If you’re not, you should be – but it’s not just a question of having a Facebook page and using it. You’ve got to use it wisely if you want to get great results. It’s not uncommon for healthcare business owners to dive into Facebook marketing without […]