Is marketing an investment or expense for your practice?
Today’s video is on the thought process behind why marketing is an INVESTMENT vs an EXPENSE. We are certainly in uncertain times but one thing is for certain – we all need patients (new and reactivated) in our practice. Will you take advantage of the opportunity to grow while everyone else contracts? So… if you […]
4 Pillars To A Successful Healthcare Practice
Do you have a successful practice? I think the term “success” is too broad because what success means to me may not mean the same to you. Most will say it’s how profitable the practice is which I think that’s a pretty good KPI. Others will say it’s how many patients you have in the […]
5 Ways To Transform Your Website into a New Patient Conversion Machine
In today’s video, we are going to talk about converting website visitors into new patients. Well, the truth is they first have to become prospects and I hope you are doing some form of marketing to drive people to your content and specifically in this case to your website. Now, we have heard that […]
The cost of not answering your incoming calls
How often in your office does a call go unanswered ☎️? Let’s just say that it is 1x/day and if you put in 5 days a week on average that means 25 missed calls. You may not think that is a big deal until you put it under the statistical microscope. Well, you are […]
5 Ways To Drive More New Patients Into Your Practice
Are you consistently doing these 5 things to drive in more new patients into the practice? What are those 5 things… I guess you’ll have to watch to find out! Is that too pushy or sales-like? Maybe or…. what would happen IF you move on to the next video and the 5 things that could […]
Picking a Niche and How It Will Grow Your Practice
In today’s video, we are going to talk about the importance of picking a niche market to grow your practice. This is the 2nd Part in a 4 Part Series to help you excel in 2023: 1. Weekly Staff Meetings https://youtu.be/FS7tHKYVqq0 2. Picking a Niche https://youtu.be/De5KhWyzxLE 3. Asking for Reviews and Getting More Referrals (Written […]
Repurposing Blog Post Ideas for Healthcare Practices
Reusing content is a good idea in almost every way. Not only are you getting the most out of your work, but it’s also a great way to keep your content fresh (there are always little updates that come with it) and save yourself some time. Make a list of your top tips. Go […]
How To Generate New Patients From Your Website (Part2)
How To Generate New Patients From Your Website (Part2) The question still remains… even after last week: is your website generating new patient leads for you? If not, I suggest watching Part 2 of this series to learn a few more ways to help your practice. So last week we covered (click here if you […]
How To Generate New Patients From Your Website (Part1)
How To Generate New Patients From Your Website (Part1) Here is the question you should be asking yourself: Is my website generating me prospects that turn into New Patient Lead? If not, watch this weeks video where we will cover: Choosing the correct domain name Why your Homepage MUST be a Prospect Attracting Magnet Ways […]
Is Your Practices Reputation Costing You New Patients?
Is Your Practices Reputation Costing You New Patients? The question you must ask yourself to win in your community is: Does your practice have a 5 Star Reputation? If your answer is not sure…. then you are going to want to watch this video. We will also be covering: How to get a handle on […]
[Interview] Parker Success Academy with President Dr. William E. Morgan
Parker Success Academy interview with Dr. William E. Morgan This week is a little bit of a changeup in our typical video series. I am on the “hot mic” if you wish as I am being interviewed by Dr. William E. Morgan, the President of Parker University in Dallas TX for their Parker Success Academy. […]
[Video Part 2] 15 ideas to promote your content for New Patients
Like we asked in Part 1 of this short video series: Are you creating some great content for your current patients and prospects? This week we wrap up the series and we will cover…. How to use Trigger Based Call To Actions Quick and Easy Social Sharing Videos… Videos… and Yes… Videos Email Signature Links […]