25 Free website traffic ideas to promote your blog, website, and practice

25 Free website traffic ideas to promote your blog, website, and practice

Are you struggling to drive explosive amounts of traffic to your site? 

Here are 25 Free website traffic ideas to promote your blog, website, and practice! 

  1. Join Facebook Groups and/or create one of your own
  2. Do Facebook Lives
  3. Join Pinterest groups boards and/or create one of your own
  4. Start a YouTube Channel
  5. Comment on other’s Social Media Posts
  6. Submit your blog posts to Reddit and/or Medium
  7. Comment on other blogs
  8. Become a case study
  9. Answer questions on Quora and/or Yahoo Answers
  10. Create a Freebie / Lead Magnet / Opt-in incentive
  11. Grow your email list and send regular emails to your subscribers
  12. Promote a flash or limited-time offer
  13. Write a guest post
  14. Interview others and/or offer to be interviewed
  15. Create a round-up post
  16. Start a podcast
  17. Publish a free eBook or guide on Amazon
  18. Host a (free) training or webinar
  19. Do a Joint Venture
  20. Host a giveaway
  21. Ask for referrals
  22. Ask for Testimonials
  23. Attend a networking event
  24. Speak at an event
  25. Host your own event

So… if you are a private practice healthcare business owner and you are looking to grow and scale your practice or generate more new patients for the practice – we are here for you!  Drop a comment below if you have questions or if you’d like to set up a call with us go here: https://chat.practiceinsidersedge.com/PIE-Triage-Call


15 Ways to drive traffic to your Practices Website


Driving traffic to your website is critically important if you are a ‘locally-based service’.

It’s particularly important if you are a healthcare business owner.

However, when you’re a practice, it can be hard to rank well in the search engines. You’re likely up against the big practices, and their huge advertising spends which makes it near impossible to rank at the top for local searches.

And with so many websites and competitors out there, it can be quite a challenge to get visitors.

It’s just not as easy as “build it and they will come”.

Here are 15 Ways to drive traffic to your practice’s website:

 

  1. Search engine optimization (SEO)

What is SEO?

In basic terms, it means your website is technically sound so that it can be indexed by the search engines and well-designed for good usability. It also contains content (including keywords and phrases) that people are searching for often.

A great place to begin is to check that your website is appearing in the search engine. If it isn’t, then you may need to verify your site with Google Search Console. 

To appear in local searches on Google Maps, be sure to add your practice to Google My Business (now known as Google Business Profile).

Also, check your page (and post) titles and meta descriptions. To assist with your ranking, they need to be the appropriate length and contain your keywords.

It can take a while to see the benefits of SEO as it takes some effort and time to create the optimized site structures and content. However, once you enhance your website, you can gain free traffic from the search engines, so it’s worth the investment and effort.

Some of the components of SEO are technical, and if you aren’t confident in this area, We would be elated to help or point you in the right direction.

 

  1. Directory Listings

There are both free and paid options when it comes to directory listings. (Do your research with Paid Directories and pay attention to how they bill (monthly or PPC)

Start with the membership associations that you belong to, and search for a directory on their websites. Find out how you can get a listing to promote your practice.

A good example of this may be your local Chamber of Commerce. 

To find other online listings, search for your niche in Google and add the word directory after it. You will likely find blog posts that people have written containing the most popular directories which you can work through one by one.

 

  1. Backlinks

One strategy to drive traffic to your website is to partner with another practice that can link to your site and send you referral traffic.

This strategy is known as backlinking, and it also adds authority to your website. It’s excellent for SEO as it means you will likely rank higher than another site with lower authority.

When setting up the link, be sure to check that there is not a ‘no follow’ reference on the link. A no-follow link is not good for SEO as the link will not carry any authority.

If you don’t have any established partnerships, another way to get backlinks is to search for broken links that no longer work on other websites using the brokenlinkcheck site.

If you can find a website in your niche that has a broken link and you happen to have a similar blog article on the same topic, then send a quick email to that practice letting them know that they have a broken link and if they would like a replacement article then you have one available.

 

  1. Internal Links

While internal links move visitors around within your site, they can also assist with driving traffic to your site if they are well designed.

Excellent site structure is essential to see the benefits of SEO. If the search engines can determine that your site has good internal links, then it will rank higher than those that don’t.

When your website pages link well, you are also more likely to keep people on your website longer which can help with making those all-important sales conversions.

Consider how you can also use high-volume pages to drive traffic to other low-volume pages on your site. Use your Google Analytics platform to identify where you might be able to boost the traffic to your sales pages with strategic links from well-performing blog posts.

 

  1. Email marketing

When writing emails to your list, always ensure there are links back to your website within the email.

If you write a new blog post or want to promote one of your services, be sure to include a link directly to the relevant pages.

And don’t forget to add your website link to your email signature on every email you send.

 

 

  1. Blogging

Creating highly valuable content on your blog is a great way to drive traffic to your website.

It will increase the chances of your website being found in the search engines and perhaps being shared on social media by other people.

There are many formats that you can use within your blog to boost the chances of it being shared on social media. Interviewing an influencer in your niche is one way to do this, as there is a high chance that they will share the article with their audience once you’ve published it.

Pinterest is also a great place to share your blog articles and drive traffic for free.

 

  1. Media and PR

If you have a newsworthy story to tell or could contribute to an article that a journalist is writing, then it could generate some free publicity for your practice.

Identify the publications you would like to appear in and make contact with the journalists in your local area who write about practices or trends happening in your niche.

There are also websites such as HARO (Help A Reporter Out) that connect journalists with bloggers and contributors.

 

  1. Paid Advertising

While you may not have a large advertising budget, there are low-cost ways to drive traffic to your website.

LinkedIn, Facebook, Pinterest, Instagram, all have affordable advertising platforms where you can promote your practice for as little as $5 a day.

The benefit of these platforms is that you can target your audience quite specifically. You also have the option to remarket to people who have visited your site before when you install a tracking code.

You may also consider using Google Ads and Google Remarketing if your audience would more likely use search to discover your practice. As always, before you spend any money on advertising make sure that you are clear on your end goal and marketing objectives.

 

  1. Social media

You can drive considerable referral traffic directly from social media once you have built up your following.

The key to growing your audience is to have an optimized profile that includes the keywords for your practice and that your content is engaging.

It’s essential that you show up consistently on social media every day to create brand awareness. If you need help with this, we would be elated to help. Besides, you’re in the practice of what you do…not Social Media Management.

 

  1. Facebook groups

Sharing your links and helping others out inside of Facebook groups is an excellent way to build awareness.

However, be strategic about the groups that you decide to join, so that you are using your time efficiently. It’s very easy to lose hours and hours on social media during your day, so be sure to get in and get out when you need to.

Also, it’s a good idea to monitor the results you’re getting. You’ll find that you generate more traffic, subscribers, and sales from certain groups and you’ll soon work out which ones to visit.

 

  1. Video marketing

Many people don’t realize that YouTube is a massive search engine that can be very effective in driving traffic to your website. 

Consider the types of videos you could create to post on here, as well as the promotional videos you could make to market your services on YouTube.

Google also indexes and returns videos in the search results, so it’s crucial to optimize the videos you are posting on your website by adding appropriate titles and meta descriptions.

There is an increasing demand for visual content online!

Video marketing is one way that you could differentiate yourself from your competition who may not be doing this yet.

 

  1. Online Question Forums

Answering questions on forums such as Quora is a great way to build your authority in a niche. Search for others by typing your niche with the word forum after it into the Google search.

You can also include a link to your website in your profile and your answers. A website link to your blog that answers specific questions about your industry or niche could significantly increase traffic to that article.

Searching on these sites before you write a blog article is also an excellent way to research what you should write. 

If you are writing about a popular or trending topic, then there will be a larger volume of people who will be searching for your content.

There’s no point in writing a blog article that no one is searching for an answer on, so be sure to choose topics that are regularly searched.

 

  1. Podcast Interviews

You may have a podcast, or you may be invited on to someone else’s podcast. Either way, the episode provides a way to promote the content on your website and drive the audience back to it.

You could increase the amount of traffic to your website by also including a special offer or by sharing something interesting that they can find out more about on your site.

Podcast episodes are also then shared on other social media platforms and via email marketing, making the audience for them much more extensive than just those listening to the audio.

 

  1. Guest blogging

Writing articles and pitching them to other larger media outlets or influencers is a great way to build your profile and get a link to drive traffic back to your website.

It can take some time to write a guest blog post though, so it’s important to choose a topic that others would be willing to share on their site. Identify syndicated publications that will share your articles on multiple platforms.

Don’t forget to invite others to write a guest post on your blog. If you publish their content and they are a well-known person in your industry, then you could attract a new audience. Contributing influencers will likely share your website with their (more substantial) audience to drive traffic to your site.

 

  1. Printed Marketing Collateral

Additionally, besides online methods, there are also offline forms of marketing that can increase your website traffic.

It should be standard operating procedures to include your website address on all forms of stationery, brochures, flyers, merchandise, and promotional materials.

 

How to determine what to focus on to get traffic to your website

It’s easy to become overwhelmed when you read through this long list of ways to drive traffic to your site.

However, it’s important to consider which methods will be both sustainable for you to keep doing overtime as well as which ones will generate the most traffic.

For example, if you don’t like writing or aren’t that good at it, then starting a blog is likely not a good idea. Instead, recording videos might be faster to create. (Tip: You could always have your videos transcribed so you can repurpose as long-form content on a blog or as an article on LinkedIn or on a Facebook Page)

Alternatively, you may feel more comfortable hosting a podcast or going live on Facebook where you can speak to your audience.

Try to pick a few methods above that you know you could stick to doing. Consistency is a big deal that will help deliver results! Additionally, remember, you don’t have to be overwhelmed by all of this! You don’t have to do all of them at once.

Building up a following, and traffic flow will take some time if you don’t have a large budget, so be patient and consistent with your marketing activities.

I would love to hear what you have found to be effective in driving traffic to your practice’s website? 

Let me know in the comments below!

 

So… if you are a private practice healthcare business owner and you are looking to grow and scale your practice or generate more new patients for the practice – we are here for you!  Drop a comment below if you have questions or if you’d like to set up a call with us go here: https://chat.practiceinsidersedge.com/PIE-Triage-Call


Create Content For Your Practice That Is Worth Sharing

Create Content For Your Practice That Is Worth Sharing

We all know that content marketing is the name of the game for most practices. Content is king and all that. But how does a practice create enough good content to reach its marketing goals? Read on as we break down simple content ideas that you can use (and reuse) to grow your practice.

FAQ

Frequently Asked Questions are great for creating content around your practice. It’s always a good idea to write down the most frequently asked questions your prospective patients ask you about your services.

There’s a reason the FAQ section exists. It’s a great way to answer and convey information back to those that ask these questions…frequently. Chances are if frequently asked questions are asked, that they will likely be asked again by future prospective patients.

Creating content around these questions is a great idea. In fact, taking it one step further and telling your audience the ‘Should Ask Questions’…and answering those in long-form content instills trust or expands interest in your service that your audience may not have thought of or considered.

Behind The Scenes

How does your practice work? You might think that people aren’t interested, but there’s a reason that shows like “How It’s Made” are popular. Think about your process and what makes it unique. Break it down into a slideshow, video, or photo array to share on your website and social media. Alternatively, you could do behind-the-scenes videos introducing your staff.

Service Demonstrations

You won’t be shocked to hear that service demonstrations are the kind of content you can create cheaply, but you might not realize the possibilities for content creation that are locked inside the services you offer.

Beyond the simple introductory service demo, you can show your patients the potential for other services. Even a service that doesn’t require a demo can be highlighted in a demonstration video! Example of how you perform warm up stretches for athletes in the clinic or how you can use a physio-ball or foam roller.  Sure we may not all agree on their functional purposes but teach your prospective patients YOUR belief system behind the tools/devices.

Content Curation

Not every piece of content you post needs to be original. The key here is to not simply share the content as is. Instead you should find a way to add some authority or a unique twist to it.

For example, you might find an article in your local newspaper or an industry publication with a list of…whatever. Instead of simply posting the list, share it and point out which part is your favorite and why. You could also mention something that wasn’t included in the list that you think should have been.

Patient Testimonials

To make your patient testimonials effective, it may be useful to map out an outline based on the patient’s story. That way, you can share the kind of journey that will resonate deeply with people and help them to make an emotional connection with your service. Think of doing a video case study of your patient testimonial and give them some background behind the entire process.  In other words, where did they start, what did you do, how did you do it and what was the outcome.

Your Brand Story

Differentiating yourself from your competitors is a must and content marketing provides the ideal way to do it. No matter what industry or niche you’re in, your brand has a unique story that is yours to tell.

I hope you get the idea here. Your focus should always be in providing value and entertainment to your audience. You don’t need to have a huge content marketing budget to create the kind of content your audience will love…and be eager to share.

So… if you are a private practice healthcare business owner and you are looking to grow and scale your practice or generate more new patients for the practice – we are here for you!  Drop a comment below if you have questions or if you’d like to set up a call with us go here: https://chat.practiceinsidersedge.com/PIE-Triage-Call


How Much is Your Patients’ Lifetime Value (LTV)?

How Much is Your Patients' Lifetime Value (LTV)?

Did you know that it costs more to attract a new patient than it does to retain an existing one – but how much can you really afford to spend to attract a new patient?

Knowing the lifetime value (LTV) of your patients is the key to creating a workable budget for marketing.

That number should dictate how much you spend on marketing and advertising. Spend too much and you’re losing money in the long run. Spend too little – and you’re missing out on an opportunity to grow your practice.

How to Calculate Your Lifetime Patient  Value in 5 Simple Steps
  1. Start with your company’s total revenue in the past year and divide it by the total number of purchases in the same period. The resulting number is your average purchase (service) value.
  2. Next, take your total number of purchases (services) in the past year and divide it by the number of unique patients who made purchases (received services). The resulting number is your average purchasing frequency rate (service rate).
  3. Take your average purchase value and subtract the average purchase frequency rate from it. That gives you the patient value per year.
  4. Calculate the average number of years a patient continues to buy from you. If you’ve been tracking unique purchases this shouldn’t be difficult. This number is the average patient’s lifespan.
  5. Now, multiply the patient value by the average patient lifespan to get the lifetime value of your patient.

Let’s look at an example. Here are the raw numbers:

– $100,000 in annual revenue
– 250 purchases (services)
– 150 unique patients

Your average purchase value would be $400. You would then take that number and divide it by 150 to get your average purchase frequency rate, which is 2.67.

Next, you would subtract your average purchase frequency rate from your average purchase value to get $397.33, your patient value per year. If you keep your patient, on average, for 10 years, your patient lifetime value would be $3,973.30.

That’s a very simple example but it illustrates the point. The practice would have a lifetime patient value of nearly $4,000.

How To Use Patient  Lifetime Value in Marketing

You know your patient lifetime value – now what?

The short answer is that you’ve got a piece of information that can help you attract more patients and make better use of your marketing budget.

Every patient you have contributes to your company’s success and profitability. Understanding just how much each patient is worth to you can help you do a better job of attracting new patients, increasing their lifetime value, and maximizing your profits.

So… if you are a private practice healthcare business owner and you are looking to grow and scale your practice or generate more new patients for the practice – we are here for you!  Drop a comment below if you have questions or if you’d like to set up a call with us go here: https://chat.practiceinsidersedge.com/PIE-Triage-Call


Big Word – Simple Meaning Take a Look 👀

Metacognition and how it affects your practices bottom line

METACOGNITION…big word, simple meaning!

Here is the definition via online dictionary: awareness and understanding of one’s own thought processes.

Thinking about what you’re thinking about. A simple concept right?

Last week we spoke about The Power Of Your Future.  Well, the truth is your future is dependent upon how you think about yourself and how positive self belief can help you get through the fear of becoming the leader in your practice.

As the current and/or eventual CEO of your practice as we covered in a previous video CLICK HERE you will need to learn how focusing your mind on what and how you are saying not only affects you but also your team and ultimately your business.

This week, we wanted to share a bit of coaching about mindset to assist our practice owners in making sure they’re aware of their own focus and how to set it right, which ultimately helps them with the growth of their practice!

Check out this week’s video… it’s not long & give the challenge at the end a try…it’s worth it 🙂

If you are a private practice healthcare business owner and you are looking for some advice on how to better YOUR OWNER MINDSET or you are looking to grow and scale your practice – we are here for you! You can do one of two things:

(1) Drop a comment below with the word: MINDSET and we will get back in touch with you
(2) Set yourself up with a Triage Call here so we can talk about Coaching, from Clinician to CEO: https://chat.practiceinsidersedge.com/PIE-Triage-Call


How to Get the Most Out of your Practice’s Facebook Page


You might already have a Facebook Practice Page. If you don’t, you should – in fact, setting one up should be the very next thing you do after reading this article.

Why? Facebook has more than 2 billion active monthly users

Regardless of where your practice is located or what you sell, the chances are excellent that a solid majority of your patients and potential patients have Facebook accounts.

The issue that keeps coming up is that many of the practices that have Facebook pages aren’t making the most of them. And that is a tragedy. Your Facebook Page can be a substantial marketing tool for your practice!

Fortunately, there are some easy fixes you can make to turn your Facebook page into a powerhouse. Here’s what you need to know.

Choose a Recognizable Profile Picture 

Your profile pic and your cover banner are the first things most people will see when they visit your page or see your content. That means it’s got to be clear and easy to recognize.

The most obvious option is to use either your company logo or your picture for your profile. The former makes sense if you have a practice with a recognizable logo or one where people don’t automatically associate you with your practice.

Use a photograph if you choose to be more personally recognizable than your practice.

Either way, make sure your profile pic is the right size. You can find the details in Facebook’s guide, here.

Add a Compelling Cover Photo 

Your cover photo takes up more space on your Facebook Practice Page than anything else. For that reason, it’s got to be compelling and professional.

A lot of practices use an image of their reception area or gym as a cover photo. Others use a group photo of their staff – something that makes sense for a service-oriented practice.

Make sure to use the proper dimensions for your photographs. Facebook changes the dimensions frequently – you can double check here.

Tip: A better idea is to have a compelling design that leverages a call to action such as ‘Click Here’ to encourage others to click on the page’s cover to get more information or to give something away. 

What happens next when someone clicks on the cover banner is a lightbox or modal opens up on the screen with a sidebar. It is here where a practice can provide compelling text and link to a website to encourage others to opt-in to get something of value. 

Unfortunately this is a missed opportunity to leverage Facebook to funnel all of that traffic back to your business for the purpose of building a list or selling your services!

 

Minimize Admin Access to Your Page

You’re busy and it might be tempting to give an employee access to your Facebook page, so they can post content while you handle other aspects of your practice. There’s nothing wrong with that – until there is.

If you decide to delegate social media responsibilities to employees, make sure that you:

  • Provide proper training about the type of content to be posted, your social media strategy, and the “voice” you want to use in your posts
  • Make the parameters of their responsibilities clear
  • Lay out the process for dealing with negative comments and complaints
  • Limit access to one or two trusted employees at most

You can change your Page Access settings by clicking Settings > Page Roles.

Add a Call to Action Button  

You know that your social media posts and emails all need a call to action at the end that tells people what to do next. The same is true of your Facebook Practice Page.

In recent years, Facebook has added Call to Action Buttons for Practice Pages. The button appears on the right side of your Facebook Practice Page just underneath your cover photo. Some of the options available include:

  • Call Now
  • Book Now
  • Learn More
  • Watch Video
  • Sign Up

Choose the CTA button that is most suited to your Facebook marketing goals. You can add it by clicking the “Add Button” button on your Facebook Practice Page. If you already have a CTA button and want to change it, you can do it by hovering over the button until the “Edit Button” option appears. Click it and you’ll be able to select a new button for your page.

Dont Neglect Your About” Section  

The “About” section of your Facebook Practice Page is vital to your page’s success. People will click “About” to learn more about your practice. If you don’t provide them with the information they need, they may decide not to follow you.

You should make sure to at least include your full practice name, address, telephone number, hours, and the URL of your website. You should also consider optimizing the section that’s most likely to sell people on your practice. For example, you might:

  • Provide a detailed company history
  • Explain your key service you offer
  • Share your mission statement and company values

It’s also a good idea to add some company milestones to your profile, including your founding date, the launch of a new location or service, and key anniversaries.

Check Your Metrics  

One of the most common Facebook marketing mistakes is failing to use the free tools that you get when you sign up for a Facebook Practice Page. You might not know it, but Facebook Insights provides a ton of useful information about the people who follow your page and what they want to see.

The best way to use Facebook Insights is to track your engagement. I recommend focusing on:

  • The times of day most people see your posts
  • The kinds of content that get the most engagement

For example, you might look at Facebook Insights and discover that more people read your posts between 9 AM and noon on weekdays than at any other time. You might also discover that your video content is leaving other content types in the dust.

Using that information, you can then create a content strategy that will allow you to get the maximum organic reach for your content.

Promote Your Content 

Speaking of content, are you publishing content consistently?

Your potential and existing patients want to consume your content! When was the last time you posted something? 

How often are you posting? Once a month? Once every 4 months?

Recency bias has a big part in how much your audience engages with your Page. Posting infrequently just isn’t going to cut it. You have to have a content marketing strategy which incorporates consistent and ongoing publishing that helps you connect with your audience!

It is also worth mentioning that increasingly, Facebook has tweaked its algorithm to prioritize personal content and minimize the reach of practices. They say it’s because it’s what users want, but it’s also a way for them to maximize their ad revenue.

Either way, the only way to be sure that your content is seen by your followers is to promote it. I don’t recommend doing that with everything you post. But, if you’re sharing something important – like an event or a new service launch – it makes sense to drop a bit of money and promote your content.

Facebook marketing is like anything else – you get out of it what you put into it. Your Facebook Practice Page is where it all starts. Use the tips here to get the most from your page and turn your Facebook marketing into the powerhouse it should be.

 

So… if you are a private practice healthcare business owner and you are looking to grow and scale your practice or generate more new patients for the practice – we are here for you!  Drop a comment below if you have questions or if you’d like to set up a call with us go here: https://bit.ly/PIE-FB-Triage-Call 


The Power Of Your Future

The Power Of Your Future | Practice Insiders Edge

The Power Of Your Future

On another morning walk I was listening to a Podcast that had Bishop TD Jakes and he said something VERY INTERESTING…..

Most people want a table – but you have to understand it comes from the tree!

I think this is really about two things:
1. Delayed Gratification – we want it all NOW!
2. Strategic Planning – best way to get what you want is PLAN!

It’s a short video today but I do think it’s beneficial to watch and I’d love your input on this video…. Like any of them that we do.  We are just looking for ways to help you grow and scale your practice too.

We spoke about the shift in Mindset from the Clinician To The CEO which this post backs up the importance of mindset and doing the work too which will assist in implementing the work in order to have The Power Of Your Future to bring you what you desire.

if you are a private practice healthcare business owner and you are looking for some advice on YOUR FUTURE or you are looking to grow and scale your practice – we are here for you! You can do one of two things:
(1) Drop a comment below with the word: FUTURE and we will get back in touch with you
(2) Set yourself up with a Triage Call here so we can talk about Strategic Planning: https://bit.ly/PIE-FB-Triage-Call


6 Steps To Prevent Your Website From Being Hacked

6 Steps To Prevent Your Website From Being Hacked

6 Steps To Prevent Your Website From Being Hacked

Have you ever been hacked, your website that is?

If you have not that it is critical that you watch THIS VIDEO on the 6 Steps To Prevent Your Website From Being Hacked!

We talked last week about the importance of doing a Practice Marketing Audit, but if you get hacked, the audit won’t do much for you.

Now… if you have had your site hacked you know how painful that is and it is very important to remain resilient against hacker and YES even if you are a healthcare provider.

Most people think that only E-Commerce sites get hacked or heck, even banking institutions and government sites but it’s true YOU TOO can be hacked and with HIPPA you MUST be very careful.

Here are 6 tips we will cover in the video:
1. Keep all of your software updated (website and servers)
2. Install an SSL Certificate on Your Site
3. Use and Require Strong Passwords
4. Hide your Admin and Login Folders (in plain site)
5. Use Double Validation Forms
6. Minimize administrative access to your site

I know… and I agree this is tech talk and if you don’t understand it make sure to pass it along to your webmaster or feel free to ask us for help too!

So… if you are a private practice healthcare business owner and you are looking for some advice on how to avoid getting your website hacked or you are looking to grow and scale your practice – we are here for you! You can do one of two things:
(1) Drop a comment below with the word: Hacked and we will get back in touch with you
(2) Set yourself up with a Triage Call here: https://bit.ly/PIE-FB-Triage-Call


How To Run a Practice Marketing Audit

Practice Marketing Audit | Practice Insiders Edge

How To Run a Practice Marketing Audit

Marketing…. Shmarketing – I do enough of it!

Really….. Are you sure?!

Have you ever done a marketing audit on your practice?

So if you want to see how you can take a walkthrough of your current marketing and where you may stack up make sure to watch this week’s video.

In other words, how is your practice performing with respect to:
Website Review
     It all starts with the HQ of your practice
Online Scheduling
     Do you offer this option?
Payment Options
     Great way to boost cash flow every month
Loyalty Programs
     Is there a way for you to incorporate a loyalty program?
Search Engine Optimization
     Are you the #1 Provider for search in your community?
Email Marketing
     You are sending out at least 1 email/newsletter per month… right?
Social Media Presence
     Just pick one and run with it.

Sure, this is not the most fun way to spend 60 minutes but what if it brings in one or two more patients per month into the practice, is it worth it then?

So… if you are a private practice healthcare business owner and you are looking for some advice on running a Practice Marketing Audit or you are looking to grow and scale your practice – we are here for you! You can do one of two things:
(1) Drop a comment below with the words: Marketing Audit and we will get back in touch with you
(2) Set yourself up with a Triage Call here: https://bit.ly/PIE-FB-Triage-Call


Need a Conversation Starter for Your Practices Content?

5 Conversation Starters for your practices content

Need a Conversation Starter for Content for your practice?


Today I wanted to talk with you…. yes I want to have a conversation with you about conversations! 🗣

And… sorry but it’s just me going solo again – I know you miss Terri (me too)!

When you ask questions…. Most people like to give answers!

We don’t always have to like them but we can always learn from them… or at least you should be open to learning about them.

There are some really cool things that start to happen when you get conversations going with your patients and even more important, your prospective patients like….
1. They help to build trust and bond you with your market!
2. They help you to come up with future content!
3. They help you to connect with your community!
4. And…. much, much more!

If you want to learn more about the 5 conversation starters to keep your audience talking about you and your practice then make sure to watch the video. 🎥

So… if you are a private practice healthcare business owner and you are looking for some advice on Conversation Starters or you are looking to grow and scale your practice – we are here for you! You can do one of two things:
(1) Drop a comment below with the word: CONVERSATION and we will get back in touch with you
(2) Set yourself up with a Triage Call here: https://bit.ly/PIE-FB-Triage-Call


The 3 D’s To Success For Your Practice

The 3 Ds To Success In Your Practice

The 3 D’s To Success For Your Practice


This week I’m sharing a video that I shot on Saturday April 10th, 2021 after taking a morning walk. In Illinois we had a bad few days of weather but I’ve got to get my walk in regardless. Movement is critical for me to have a good day!

I went live in our Private FB Group (https://www.facebook.com/groups/2557935974436456/) and I thought I would share that video with you too! This info is too important for you to not have this and start to think about this as you head into your week.

So… what are the 3 D’s?

DO — DELEGATE — DELETE

Pretty simple yet many of the best things in life and business are simple!

Well…. We should at least be doing our best to make as many aspects of our life as simple as possible with process and systems.

This video will go over the ways in which you should take action on ANYTHING that comes across your day.

Side note – if you are treating patients… I’d suggest you just DO your very best and not delegate or delete them… you might get in trouble!

But for anything else that comes to you through the day you should:
1. Do it
2. Delegate it
3. Delete it

I’d love to know what you think?